国内大事记编辑本段回目录
In Beijing, China, William Millard of Computerland and officials of the government sign a letter of intent to create a network for microcomputer systems in China.
国外大事记编辑本段回目录
1997 著名网上零售商Amazon首次公开上市,首日股价上涨30%
1997 Ticketmaster宣布它将阻止来自微软Sidewalk用户的访问网站
1997
ABCNEWS.com, produced by the Starwave Corporation, is launched. Starwave was a Seattle-based software company, funded by Paul Allen, co-founder of Microsoft. The company is responsible for a number of groundbreaking websites during the Internet explosion of the late nineties.
Hackers floods NASA transmissions to the Space Shuttle Atlantis, interfering with official communications.
1999
Controversy erupts when a list of MI6 agents is released on a UK website. Though forced to remove the list from the site, the damage is done. The list has already been mirrored on websites across the web.
Netscape Communications releases version 4.6 of the Netscape Communicator web browser. The new version includes the RealNetworks G2 multimedia player and 56-bit DES encryption.
1999年5月15日,一个英国站点上列出了MI6特工的名单,Web站点成为英国政治中的一个焦点。尽管这个名单被从站点上强制删除,但是已经太晚了,因为它已经通过网络扩散出去了。
2000
America Online, Inc. (AOL) settles charges that it improperly accounted for specific advertising costs by agreeing to pay $3.5 million. Allegedly, the company deferred advertising expenses that should have been recorded immediately as current costs. The deferral enabled the company to present higher profits to its shareholders according to charges filed by the Securities and Exchange Commission (SEC).
The Love Bug computer worm is first released into the wild from the AMA Computer College in the Philippines.
Version 2.61 of the RemoteAccess Bulletin Board System (BBS) is released.
2001
Hackers attack the University of Washington computer network and put install filesharing software on its computers.
Xdrive Technologies, Inc. stops providing free Internet storage space that users can access from home or office without any forewarning. Thursday, May 24, the company will send their former users emails offering them comparable paid subscription services in the future.
2002
Netscape Communications Corporation releases version 6.2.3 of the Netscape browser. Visit the official Netscape website.
2004
A portion of the source code of the Cisco Internetwork Operating System (IOS), used on the vast majority of Cisco’s routers and network switches, is illegally copied and posted to the Internet by a Swedish teenager. Visit the official Cisco IOS website.
2006
Google launches Google Notebook, an application that allows users to organize and save text. Visit the official Google Notebook website.
2008
Both houses of the Missouri State Legislature unanimously vote to pass “Megan’s Law,” a statute that prohibits adults from deliberately inflicting emotional distress upon or threatening a minor over the internet or through “communication by any means…” The law comes in response to the October 2006 suicide of Megan Taylor Meier. Meier killed herself after Lori Drew, the mother of one of her schoolmates, harassed her repeatedly, posing as a sixteen year-old boy on MySpace. The same day, a Grand Jury in California indicts Drew on four separate counts. The charges were filed in California, where MySpace is based, after Missouri prosecutors announced they had no law under which to prosecute Lori Drew in December 2007. However, Lori Drew will ultimately be acquitted, and Meier’s parents will decline to file a civil suit. Read the indictment at Scribd.
CBS Corporation agrees to acquire the popular technology news site CNET Networksfor US$11.50 a share, US$1.75 billion. The deal will reportedly make CBS “one of the 10 most popular Internet companies in the United States,” with 200 million readers worldwide, according to CBS. Visit the official CNet website.
2010
Google publicly admits to having mistakenly collected information sent over unencrypted private wi-fi networks for the past three years with its Street View cars. The potential privacy breaches became public knowledge after German authorities audited the data collected by Google’s street view cars. The company immediately order the practice discontinued. Read more at the BBC.
2013年5月15日,今天,美国慈善拍卖网站Charitybuzz宣布,他们推出的苹果CEO蒂姆·库克的“一小时咖啡”拍卖,最终以61万美元的价格成交。
大事详解编辑本段回目录
风雨之后Amazon终于见到阳光
与传统零售商相比的这种高投入以及高速发展使Amazon一直处于亏损状态,能支持Amazon扩张并顺利运转的资金主要来源于两个渠道:一是Amazon只需要较低的存货成本。平均而言,有形书店需要保存四个月的图书存货。而Amazon可以只保持15天的库存量。所以Amazon存货资金的周转速度是有形书店的8倍。而且Amazon能够收到用信用支付的即时付款,这笔无息资金能供它用上一个月左右。1998年,仅这笔无息资金就已超过2500万美元。出现这样一种差别的原因在于:技术上的优势使得Amazon采用一种节省资金成本的商业模式成为可能。
第二个原因:股票上市为其募集到资金并提高其知名度。1997年5月15日,Amazon公司在Nasdaq上市,上市价为每股3美元。1998年初每股股价上升到15.75美元,4月份每股涨到124美元。拆股后,7月6日又涨到每股139.5美元,即使在1998年11月30日因特网股票暴跌之后,Amazon股票仍以每股209美元成交。12月18日,Amazon股份再次拆股。
1997年,Amazon股票在纳斯达克上市时,引起了一场关于商业模式的大讨论。该公司以“烧钱”而出名,创始人Jeff Bezos敢于大手笔做广告,花大钱扩展市场份额。当时许多学者和业者都嘲笑Bezos只会“烧钱”吸引眼球,而不考虑赢利。尽管如此,它的股价却从1997年5月的18美元上市价疯涨到1998年7月的220美元。
大家当时都把亚马逊股票看成是互联网股票泡沫最形象的典范。可是,在Bezos看来,他不在乎短期内亚马逊是否赢利,而是要通过占领市场份额并使公司品牌成为质量的象征。他的目标是让人们一考虑要买书时,就首先想到亚马逊公司。如果能达到这种品牌效果,在未来无限多年里,亚马逊公司的销售会源源不断地增长,其未来的收益流也能无限地增长下去。
亚马逊公司的故事,或许最能展示基于现金流的传统商业模式与基于企业价值的现代商业模式的差别所在。虽然经历了2000年纳斯达克崩溃以及互联网寒冬的严峻考验,到2005年,亚马逊公司实现毛利润20.4亿美元,净利润3.3亿美元,价是1997年上市时价格的24倍,9年期间依然涨了23倍。